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Election ‘08: Covering Politics in Cyberspace

April 18 - April 21, 2007
University of Southern California / Annenberg School for Communication
In partnership with Investigative Reporters & Editors

Covering Politics in Cyberspace Blog

A group of University of Southern California graduate students blogged the 4-day seminar, sharing what they heard and saw from a perspective that included their own insights as consumers of New Media and future journalists.

The Knight Digital Media Center @ USC Annenberg School for Communication brought 20 multimedia journalists together with experts from private and public sectors to focus on: 1) how political and special interest organizations are using the Internet and New Media tools; 2) how to use the Internet and New Media tools to provide innovative and interactive coverage of politics; and 3) how to incorporate watchdog journalism techniques into your online coverage.

It is already apparent that New Media tools and the Internet will play an even greater role in Election 2008, building on the political digital strategies of 2004 and 2006. At the same time, news organizations are using New Media tools to create campaign coverage online that allow for greater interactivity with their audiences and a greater ability to practice watchdog journalism at a new level. This seminar was designed to help news organizations develop coverage plans that exploit the potential of digital media. In addition, fellows received instruction in investigative “money and politics” tools, including hands-on computer-assisted reporting lab.